Ernest and Julio Gallo conducted a multi-city tour around the Southeast — Florida, Georgia and Louisiana — for two high-end products, New Amsterdam Gin and Hennessy XO. E & J needed professional talent at each venue to deliver its message and encourage sales and found the task of booking talent on its own overwhelming.
Brand Success Stories
CMT Agency helps create memorable events for a range of diverse brands with distinct needs. Providing them with the right talent for their tradeshows, promotions and events has contributed to their success.
Spike Lee directed a remake of Chan-woo Park’s “Oldboy,” a classic — one of the best Korean films ever, and one of the top foreign films ever made. What better place to promote this thriller than at the San Diego and New York Comic Con. Terry Hines & Associates, the marketing agency of choice for the debut of the film, needed to capture the interest of the new “filmies” and still maintain the cult following for “Oldboy.”
NBA Nation, the league’s largest mobile basketball playground, rolls into various U.S. cities each year with NBA players and legends to promote the playoffs. As an official sponsor of the event, which runs May through August, T-Mobile has the opportunity to promote its products and services to attendees.
BFG marketing agency was seeking costumed talent for its client’s liquor promotion.