We all have the goal of one day working for ourselves. Showing up when we want, working from home if we want; it’s the dream to have that flexible lifestyle….
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Brand Activation
Actors and models have it easy… well as far as what to wear. At any shoot, whether it be a movie production, photo shoot, video shoot, etc., there is an…
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Brand Activation
I’ve talked a lot about how to be a great brand ambassador; things to do, things not to do. But, I have not talked about a day in the life of…
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Brand Activation
“Here’s your t-shirt. Now, go be pretty.” Ehhhh, it’s not really that easy. Maybe that’s the perception of brand ambassadors and what they do, but it’s not the reality. Not…
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Brand Activation
American treasure Will Smith is officially known to the masses as the Fresh Prince. Unofficially, he is the self-appointed patriarch of summer. In May of 1991 Smith and his counterpart…
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Brand Activation
“Just do it.” “Bo knows.” “Where’s the beef?” “Got milk?” Advertising, and more specifically, ad campaigns, dictate more than just what consumers buy; it dictates popular culture. Super Bowl commercials…
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Brand Activation
As we enter even deeper into a social world where most of our interaction is done in the digital space, we are in danger of losing touch with each other…
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Brand Activation
“One of the most important things in life is showing up. I’m blown away by your ability to show up.” These are the immortal words of the legendary Keanu Reeves…
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Brand Activation
Brand ambassadors could be your key to building a great name for your brand. But, how do you know what type of ambassador is right for your brand? The wrong…
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Brand Activation
You just have to tell yourself, “It’s ok to ask for help.” Brands can’t do it alone. It takes the efforts of many to build the awareness of a brand…
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Brand Activation
Ambassadors wear the brands they promote on their sleeves, literally. It’s more than just putting on a t-shirt with the logo of a certain liquor or the branded sunglasses they’re…
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Brand Activation
