Panasonic Sought Talent for CES Tradeshow

Successful shows rely on top talent, and Panasonic needed 60 people to support its most important tradeshow, the Consumer Electronics Show. Selecting the right talent is an important piece of ensuring a show’s success.

The Challenge

Panasonic turned to CMT Agency, which has a proven track record of supporting its events by providing hundreds of top-notch and high-performing talent over the past three years, to support Panasonic’s most important shows and events around the world.

The Solution

CMT Agency identified and trained 60 people, matching them with the right positions to support a range of activities, from VIP tours to booths to product demonstrations.

Panasonic was so pleased with the performance of the talent and their contribution to making the show a success that they chose CMT Agency as their exclusive talent provider.

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